Legitimate Interest under GDPR
Legitimate Interest under GDPR Legitimate interest is a legal basis under the General Data Protection Regulation (GDPR) that allows organizations to process personal data without explicit consent, provided they have a valid reason, and the processing does not override the individual's rights and freedoms ( Article 6(1)(f) ). Key Elements Legitimate interest is one of the six lawful bases for processing personal data under GDPR ( Article 6 ). It is broader and more flexible than other bases because it is not tied to a specific purpose, such as contractual or legal obligations. Common examples include fraud prevention, network security, direct marketing, and processing employee data (Recital 47 ). Three-Part Test Organizations must satisfy a three-part test to rely on legitimate interest: Purpose Test: Is there a legitimate interest behind the processing? (Recital 47 ) Necessity Test: Is the processing necessary to achi...